novoShield

Provides industry-leading cybersecurity and privacy protection for iPhone users, enabling fear-free work, play, and connection.

Individual consumers in the DACH region and globally who use iPhones and seek mobile security add-ons.

SaaS/Subscription

App store distribution for direct-to-consumer mobile application access.

• MDM vendors (Jamf, VMware, Microsoft Intune) – for seamless policy deployment across corporate fleets.
• Threat‑intel providers (PhishLabs, OpenPhish) – to supplement internal detection models.
• Apple (App Store & iOS security frameworks) – compliance with Apple’s privacy guidelines and potential co‑marketing.
• Cyber‑insurance brokers – bundling Novoshield as a risk‑mitigation add‑on for policyholders.

• Lookout – broader device‑management suite but higher data‑collection footprint; Novoshield can win privacy‑sensitive segments.
• Avast Mobile Security – free tier with ads, but less focus on real‑time phishing; Novoshield’s specialised engine is a differentiator.
• Microsoft Defender for Endpoint (mobile) – enterprise‑centric, integrated with Windows ecosystem; Novoshield can partner with Microsoft Intune to complement rather than compete.

R&D, product development, marketing

Proprietary anti-phishing technology and a mobile security platform built specifically for iOS devices.

Developing mobile security add-ons, managing app safety, and handling customer reviews and complaints.

Relies on user reviews, ratings, and public sentiment to establish trust and legitimize the app.